About Me.
Hello, I'm Elleanor (Elle), a dedicated marketing professional with a passion for creating compelling brand experiences. My journey in the dynamic world of marketing began in 2019, where I played a pivotal role in shaping the narrative for a small business offering children's swimming lessons with Puddle Ducks. As a part of the team, my responsibilities included brand representation, content creation, and fostering meaningful communication with both existing and potential customers.
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The challenges posed by the COVID-19 pandemic led me to pivot my career in 2020, joining Qudos Homes, an independent house builder. Despite the unprecedented circumstances, I thrived in my role, producing captivating content that showcased the unique qualities of the homes and played a crucial role in driving sales. My engagement extended beyond marketing, as I worked closely with contractors, facilitating seamless collaboration and onboarding new partners to enhance the company's capabilities.
In the latter part of 2021, due to budget constraints, my position at Qudos Homes was made redundant. Undeterred, I embraced a new opportunity at Active Humber. Initially hired as project support, my versatility and passion for marketing quickly propelled me into the role of marketing lead for Active Withernsea. In this dual-role capacity, I excel in content creation, event management, and communication strategies targeting both B2B and B2C audiences.
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My marketing journey has been marked by a deep-seated passion for graphic design, social media management, and content creation. I possess a versatile style, adapting seamlessly to the unique identity of each brand I collaborate with. With a keen eye for detail, I ensure that every piece of content resonates with the intended audience, leaving a lasting impression.
Outside of the professional realm, I am a perpetual student of social media trends, algorithm changes, and design advancements. I invest my spare time in staying abreast of the latest developments in Canva and Adobe software, constantly seeking to expand my knowledge and refine my skill set.
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On a personal note, I am a family-oriented individual who finds joy in spending quality time with my little girl, exploring the world and embarking on exciting adventures. Since the age of 13, my love for design, art, and social media has been unwavering, and I am thrilled to integrate this passion into my daily professional life.
I am excited about the future of marketing and look forward to bringing my unique blend of creativity, adaptability, and attention to detail to new and exciting challenges.
Roles
2020-2021
Love Ellebellex
Brand Owner
Role and Responsibilities
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Organising and running my own cake & confectionary business
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Developing branding and social media
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Organising finances
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Regular use of excel spreadsheets for costings
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Recepie Creation
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Social Media and Marketing of products
2020-December 2021
Qudos Homes
Marketing and Admin Assistant
Roles and Responsibilities
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Assist in managing and developing the company social media platforms and marketing media
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Photograph and film house content upon completion of homes and travel around local villages to photograph for content
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Create, design and post creative content for social media platforms
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Track, record and report all social media and website analytics monthly
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Use of Facebook Business Suite to create Paid Ad campaigns for big events
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Use of scheduling platforms to ensure consistent posting
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Use Adobe Creative Cloud to create and publish marketing media
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Work alongside our external Marketing development team to create and assist with updating websites
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Purchase Ledger assistance and cost keeping of building materials
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Data & File records - Keep a thorough record of electronic and hard files for all companies
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Assist Office Manager to manage the Show Home: - liase with potential home buyers and the marketing estate agent from their first viewing to completion of sale
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Manage the Office Supplies
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Dictate, record, and send correspondence
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Assist in managing the MD's Diary and assistance in managing a busy daily life
2022- Current
Active Humber/Active Withernsea
Roles and Responsibilities
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Developing social media strategies and marketing plans with the aim of increasing brand awareness and customer engagement
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Marketing Lead role for external partner
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Analysing the long-term needs of the company’s social media strategy and offering quarterly reports to the management and executive teams, outlining any necessary changes to the overall digital marketing plan
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Staying up-to-date with the latest social media trends and digital technologies
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Content Creation
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Creation and Design of all promotional material, uniform and marketing material
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Creation of Newsletters
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Video and Photography of events and Case Studies
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Holder of marketing budget
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Monitoring and responding to customer feedback, comments and social media posts
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Website Development
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Use of Adobe Create Cloud - Photoshop, InDesign, XD, After Effects, Illustrator and Canva